About Us
Making burgers doesn’t make us the same as fast food. We’re not their alternative. We are the solution. Guilt-free, healthy burgers you don’t need a hangover for. It’s been our focus, our passion, our point of difference since the beginning.
OUR JOURNEY
2024
We’ve been proudly serving our communities with healthy burgers since our very first restaurant in Hawthorn back in 2004. 100% natural^, fresh and guilt free. Just good food, fast. That’s been our focus from day one.
2023
We make the world's most sustainable beef burger by partnering with Seaforest to produce seaweed-fed beef: Gamechanger!
2020
Our burgers are 100% natural with 0% artificial colours, flavours and preservatives^.
Nothing fake and no BS is our standard.
2019
We went meat-free for a day to launch our plant-based range, you might’ve read about it.
2016
Sourcing RSPCA Approved chicken became our new normal.
2014
The Low Carb SuperBun lands on our menu and our carb-counting friends rejoiced.
2011
We’ve used cage-free eggs since the start but in 2011 our friends at RSPCA awarded us the Good Egg Award – just to make it official. We also launch Local Matters, to give something back to our communities.
2010
We’re proud to say 100% of our beef and lamb supply is grass-fed and Aussie-grown.
^Excludes bacon, vegan cheese, and the Impossible™ range